KRISPY KREME

Krispy Kreme makes delicious doughnuts. They only advertise on the main social media channels. For a few years, I had the pleasure of working on Month-to-month product marketing campaigns involving the development of rich social media assets to promote each major holiday doughnut assortment, or the doughnuts involved in a special limited time offer. Limited time offers included fun, informal undeclared national holidays, major events like an eclipse or super bowl, or anything society deems necessary to celebrate with doughnuts. My role involved asset ideation, sketching, storyboarding, photoshoots, composition design, and animation.